Header AD

Uber introducing ‘Sign Language’ to their campaign is a nice one

Uber today caught my attention by reversing course and doing something worthy of praise for a change. In support of Deaf Awareness Month, Uber is now offering a mini-course in how to communicate with your driver — or passenger, if you’re an Uber driver — should you be paired with one that is deaf, or hard of hearing.

Uber Sign Language features a handful of video tutorials detailing how to sign simple words and phrases, like: “hello,” “I am (your name),” “thank you,” “turn left,” and “turn right.”
Notably absent was any sort of instruction on how to ask former CEO Travis Kalanick on how “Jobs-ing it” is going, but maybe someone can help us out in the comments below.

Kidding aside, approximately a million people in the US alone are deaf, and anything a company can do to facilitate better communication with this undeserved segment is worthy of praise.

Sign Language on Uber

Uber introducing ‘Sign Language’ to their campaign is a nice one Uber introducing ‘Sign Language’ to their campaign is a nice one Reviewed by ThankGod Okoye on September 29, 2017 Rating: 5